I am a interior designer, mainly focused on hotel & resort design. So I have a great passion on hospitality industry. Besides, I am a fan of Starwood. These are the reasons that I picked Starwood's financial statement for my final video. The video is mainly about Starwood's Annual Report of 2014, including some analysis of balance sheet, income statement and ratios. The content focus on the Asset-Light Strategy of Starwood to show how Starwood gain profit from a decrease of its total assets.