Walter Landor Images & Branding

Collection
CCA/C Archives
Creator(s)
Landor, Walter (1913-1995) - Designer Faculty - Industrial Design (BFA), Interior Design (BFA) - 1940-?
Work type & Measurements
Photograph
Description
Walter Landor was a brand designer and entrepreneur. He was a proponent of branding and consumer research techniques widely used to this day. Brands as diverse as Coca-Cola, General Electric, Japan Airlines, Levi Strauss, and Shell Oil all benefited from his vision and commitment. He also designed many labels for canned food, beer, and liquor brands. Landor was a faculty member at CCAC in the 1940s in the industrial design and interior architecture programs. Landor was also a fixture in the Bay Area, initially conducting his business out of a retired ferry boat docked off a San Francisco pier. He created branding for Muni and BART, as well as writing a guide to "Exploring the Exploratorium".
Subject(s)
Geographic: San Francisco Bay Area (Calif.)
Topic: Branding (Marketing)
Topic: Industrial Design
Topic: Interior Design
Name: Landor, Walter, 1913-1995
Related item
Other version: Walter Landor Digital Exhibition
Location: https://libraries.cca.edu/exhibitions/landor/
Archives Series & Subseries
Series: I. Administrative Materials
Subseries: 5. Faculty and Staff Files
Location
Oakland Campus — FArchives
Rights
This content is licensed CC-BY-NC per the terms at https://creativecommons.org/licenses/by-nc/4.0/. You may not use the material for commercial purposes without permission and must give appropriate credit. Contact the CCA Libraries with questions about licensing or attribution.
Creative Commons License

Sharing setting: public.

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