SOMBL is a design-led wedding and event platform that helps couples create memorable, high-quality experiences without blowing their budget. The core insight is blunt: couples aren’t overwhelmed by planning logistics, they’re overwhelmed by trying to design something personal, beautiful, and engaging under tight financial constraints. SOMBL addresses this gap with AI-powered tools that automate the hardest aesthetic and coordination decisions, starting with intelligent budget tracking and seating chart optimization. Instead of spreadsheets and guesswork, couples get real-time budget allocation, decision support, and streamlined workflows that keep creative intent intact while costs stay under control . Beyond budgeting, SOMBL expands into guest experience and event design through designer-made templates, AI-driven seating layouts, and ready-to-print signage delivered directly to users. The platform follows a freemium model to lower adoption friction, then layers paid features for personalization, printing, and premium design. Long-term, SOMBL positions itself as a joyful, sustainable alternative to generic wedding platforms—one that blends aesthetics, AI, and ease to help people celebrate relationships in ways that feel intentional, expressive, and distinctly their own .